A P P L E B E E ' S
Applebee's x Winky Lux
You may or may not know this, but Applebee's is America's #1 date spot.
Post pandemic, as everyone started taking off the masks…Applebee’s wanted to give date nights a resurgence and get people to start kissing again. So what better way to do that, then create a lip gloss that tasted like their famous wings! Playfully (and obviously) called, SAUCY GLOSS.
…and what's a make-out sesh, without a make-out song!
Enter “Taste My Face”, a super catchy tune with lyrics laced with Applebee's easter eggs, and the first “date-able” music video, featuring an all-single cast and directed by pop video superstar, Hannah Lux Davis.
With cast members' social media handles plastered on screen, just waiting for you to slide into their DM's, what better way to get people making out again!
