BROOKE KAYLOR | Executive Producer

BABY JERGENS

A Familiar Kind of Feel Good

Did you know that Jergens did NOT have a line of baby products till 2025? Me either!

This campaign was for the launch of Baby Jergens. Cast & shot in Chicago, which apparently is full of perfect babies.


24 babies & 24 parents over 2 days, and it was honestly one of the smoothest shoots I've ever had. "Midwest nice" is a real thing. Hooray for that, baby!



AGENCY:

The Canal Collective

Director: Angela Kohler | Search & Destroy

DP: Patrick Jones

Photographer: Ithyle Griffiths

Production Design: Adri Siriwatt

Editor: Sarah Igraine Welty | UpperCut

Post Production: UpperCut

Colorist: Roslyn Di Sisto

Original Music: Hyperballad Music